Rhetorical Appeals in Persuasive Writing: Ethos, Pathos and Logos — Answers
Answer sheet with model answers and success criteria for the 11th Grade persuasive writing worksheet.
Rhetorical Appeals in Persuasive Writing: Ethos, Pathos and Logos — Answers
Part A: Name the appeal
Ethos persuades through the writer's credibility and character, pathos through the reader's emotions and values, and logos through reasons, evidence and logic. Circle the main appeal in each sentence.
- Aethos (credibility)
- Bpathos (emotion)
- Clogos (logic and evidence)
Answer: ethos (credibility)
The writer builds authority by referring to professional experience.
- Aethos (credibility)
- Bpathos (emotion)
- Clogos (logic and evidence)
Answer: pathos (emotion)
A vivid, sympathetic image is designed to make the reader feel.
- Aethos (credibility)
- Bpathos (emotion)
- Clogos (logic and evidence)
Answer: logos (logic and evidence)
The argument follows a chain of reasoning based on a calculation.
- Aethos (credibility)
- Bpathos (emotion)
- Clogos (logic and evidence)
Answer: ethos (credibility)
Admitting a change of view and respecting opponents makes the writer seem fair and trustworthy.
- Aethos (credibility)
- Bpathos (emotion)
- Clogos (logic and evidence)
Answer: logos (logic and evidence)
Consistent evidence from several sources is a logical appeal.
- Aethos (credibility)
- Bpathos (emotion)
- Clogos (logic and evidence)
Answer: pathos (emotion)
The image of forests falling silent and the appeal to legacy target the reader's emotions and conscience.
Part B: Appeals in an opinion column
Read the extract, then answer in full sentences.
The Quiet Carriage (original opinion column extract)
I have spent eleven years as a train driver, and I can tell you exactly when a carriage goes quiet. It happens just after the doors close in the evening, when commuters finally stop talking and start scrolling. It is not peace. It is a kind of shared absence.
Transport authorities measure everything: punctuality, fare revenue, passenger numbers. Last year, our network carried more than forty million trips. Yet no one measures the number of conversations that did not happen in those carriages, or the strangers who never quite met.
I am not asking anyone to throw away their phone. I use mine to check timetables like everyone else. But I would like the network to trial one carriage per train where screens stay in pockets and people are free to read, look out the window or, heaven forbid, talk. A modest experiment costs almost nothing. If nobody uses it, we will know. If people do, we may find out something important about what we have been missing.
Last month an elderly passenger thanked me at the end of the line. She said it was the first time all week anyone had spoken to her. She had been talking, she said, to the young man in the seat beside her, whose phone had died.
Answer: "I have spent eleven years as a train driver". The writer's first-hand experience gives authority to observations about passengers, so the reader trusts the claim about carriages going quiet.
Answer: "Last year, our network carried more than forty million trips." The writer uses an official statistic, then points out that what really matters (conversations, connection) is not measured, which turns the authorities' own logic against them.
Answer: The writer concedes that phones are useful ("I use mine"), asks only for one carriage, calls it "a modest experiment" that "costs almost nothing", and accepts that it may fail. This measured tone reduces opposition and strengthens ethos.
Answer: The lonely elderly passenger makes the issue human and moving, and the detail of the dead phone adds gentle irony. Ending with the anecdote leaves the reader with an emotional image that lingers after the reasoning.
- Aangry and bitter
- Bgently ironic
- Cformal and technical
- Dfearful
Answer: gently ironic
The writer mocks, lightly, the idea that talking to strangers has become shocking.
Part C: Evaluate the appeals
Answer: Pathos becomes manipulative when the emotion replaces or distorts the evidence, for example an exaggerated or invented sad story, or fear about a danger that is very unlikely. Example: claiming that without the new law, children will die every day, when there is no evidence for this.
Answer: Logos alone can feel cold, pathos alone can feel manipulative, and ethos alone can sound like boasting. Together they make the reader trust the writer, understand the reasoning and care about the outcome.
Part D: Your turn
Model answer: Public libraries deserve more funding, not less. I have volunteered at my local branch every Saturday for three years, and I have watched it become far more than a room full of books. (ethos) It is where a retired engineer teaches coding to teenagers, where job seekers print their job applications and where new arrivals take free language classes. Library visits in our region rose by a fifth last year, while funding fell, which means each dollar is now doing more work than ever. (logos) Cutting that funding would not save money so much as move the cost elsewhere, into unemployment and isolation. (logos) Last winter, a man who had lost his home came in every afternoon simply to sit somewhere warm and read the paper. One day he told me the library was the only place where nobody asked him to leave. (pathos) A city that cannot keep that door open has lost something it will struggle to buy back.
Success criteria:
- Clear contention stated early
- Ethos: credible voice, relevant experience or fair-minded tone
- Pathos: an emotional appeal that is fair and relevant, not exaggerated
- Logos: reasons and evidence linked logically to the contention
- Appeals woven into a cohesive paragraph rather than listed
- Controlled, precise language and accurate expression
Marking tips
- Give credit for correct method even when the final answer slips — the working shows where the thinking went right.
- For open-ended tasks, use the success criteria as a checklist rather than looking for one "right" answer.
- Celebrate what went well first, then pick one thing to work on next.
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